Ownership & brand structure

One local Africa operator on the ground. Several names at the front door.

Africa Natural Tours plans, staffs, and runs every safari in this marketplace. Africa Natural Safaris is one of the local travel experts travelers use to find and compare those same safaris — not a separate operator.

Africa Natural Tours — owns & operates Africa Natural Safaris — showcases & sells Traveler books a real, operator-run trip

Whichever site a booking starts on, the same based team, the same local experts guides, and the same vehicles deliver the trip. Africa Natural Safaris is a window into Africa Natural Tours' inventory — the operations behind it never change.

Two roles, one supply chain

What each company actually does

The names sound similar because they describe the same safari trips from two different angles: one runs them, the other helps travelers find them.

The operator

Africa Natural Tours

africanaturaltours.com

The licensed Tanzania-based local tour operator. It owns the vehicles, employs the guides and crew, holds the government licenses, and physically runs every African safari, sold under any brand in the network.

  • TALA-licensed local operator (No. 034406) & BRELA-registered (No. 531295)
  • Owns its own fleet, gear stores, and permanent staff — nothing outsourced to third parties
  • Employs the 200+ staff and 698+ certified local guides who lead every trip
  • KPAP, TANAPA, TATO and TTB certified; based in Moshi with regional offices across Tanzania, Kenya, Uganda and Rwanda
  • Plans, manages and delivers every package sold through its network of brand experts
The showcase

Africa Natural Safaris

africanaturalsafaris.com

A African safari-focused storefront built to help travelers browse, compare, and start a booking. It presents Africa Natural Tours' safari inventory by country, style, and park — it does not independently run safaris or employ field local guides of its own.

  • Public-facing marketplace for comparing African safaris by country, budget, and travel style
  • Lists Tanzania, Kenya, Uganda, Rwanda and more safari inventory sourced from Africa Natural Tours
  • Handles discovery and enquiry — the trip itself is planned and delivered by the operator
  • Shares the same contact team, WhatsApp line, and booking support as Africa Natural Tours
  • One of several branded showcase sites drawing from the same operator-owned inventory
How a booking actually flows

From operator inventory to a booked seat

Every showcase brand, including Africa Natural Safaris, draws from the same source — it never runs its own parallel operation.

Owns & operates Africa Natural Tours Guides, vehicles, licenses, itineraries, Tanzania
distributes to
Showcases & sells Africa Natural Safaris Public-facing storefronts travelers search and compare on
18+
Years operating on the ground in East Africa
400+
Operator-owned safari vehicles
698+
Certified guides employed directly
25,000+
Travelers served since 2008
Common questions

Is this two companies, or one?

Is Africa Natural Safaris a different operator from Africa Natural Tours?

No. Africa Natural Safaris is a showcase and booking brand for the same operator. Africa Natural Tours owns the licenses, staff, and vehicles, and delivers every trip regardless of which branded site the enquiry started on.

Why does Africa Natural Tours run more than one website?

Each brand is built around a different way travelers search — for example, Africa Natural Safaris focuses specifically on wildlife safari comparison — while all of them route back to the same operations team.

Will my guide, vehicle, or price be different if I book on Africa Natural Safaris instead of Africa Natural Tours directly?

No. Because both sites draw from the same operator-owned inventory and crew, the trip itself — guide, vehicle, and itinerary — is identical no matter which site the booking is made through.

Who do I contact for either site?

Both share the same Moshi headquarters, WhatsApp booking line, and support team, since both are ultimately served by Africa Natural Tours.

Book directly with the operator

Whichever site brought you here, your trip is planned and run by the Africa Natural Tours team in Moshi.